The Internet

The Internet is essentially a huge database containing a variety of information from around the world on a multitude of subjects.

Access to this information can be gained by effective use of a search engine. Search engines essentially crawl round this database to select and present the information you want.

The Internet is ideal for:

• Assessing competitors.
• Ordering products/services.
• Research and market analysis.
• Real-time news and events.
• Communication.
• Promoting your company.
• Selling certain products/services.
• Customer loyalty initiatives.
• Innovative marketing.

See
E-cards